If we are to compare business with politics, it is quite clear that the two are quite similar. Politics is often a lot dirtier and is normally bringing in people that have less ethics. Even so, similarities are so often uncanny. We can make many comparisons between the two and realize how alike they are. Cielo Gonzalez Villa highlights some of the similarities that you might want to know about. This is of interest for both those following a business path and those that want a long political career.
- The high reliance on data is present in both. Voter data is utilized in politics while in business you naturally utilize as much data about potential customers as possible. Software is nowadays used for both and choices are made based on what data says.
- When involved in politics, you have to convince a voter to make a decision, usually to vote for you when you are a candidate. When doing business, the consumer needs to be convinced to choose your service or product when compared with what the competition has to offer.
- Numerous methods can be used in politics when your goal is to reach voters. The same thing can be said about business since a really good marketing program will always use many mediums, methods and media.
- In politics you have to show the candidate that you are different and better than other choices. Similarly, when you do business you have to show the advantages of choosing your brand over others.
- During political work you need to convince people to reach polls in order to vote. During business work you have to convince the customers that they should buy something.
- In politics you are forced to win or everyone is going to forget about you. In business the same thing happens as beating the competition is a necessity. You will go out of business in the event that customers do not buy from your company.
- Voters decide in politics through a vote. Similarly, in business you have the customers buying services or products with personal money.
For many, the similarity between politics and business is just a philosophical one. You might think differently but the truth is that we are looking at two domains of activity that are quite similar. Most people think that business is better since there are so many reports about politicians that cannot be trusted.
It needs to be added that there are various circumstances in which business and politics merge. Sometimes there are politicians that start their own business while in others we have businessmen that are interested in politics. No matter the case, in both situations what is important at the end of the day is remaining ethical. Ethics has its huge role in both business and politics. Those individuals that do not have strong ethics tend to disappear as time passes or are faced with different problems. You need to be careful about every step you take in business or politics as you operate in two domains of activity that are quite similar.